When you’re shopping for insurance, it can be hard to know where to start. You want to get the best deal, but you also want quality coverage and good customer support … and you definitely don’t want to end up spending money on features you don’t need.
Why not use a tool you’re already familiar with to find the features that are important to you? Social media can be an excellent tool for locating great coverage at a reasonable price.
Consider these six ways to use social media to explore your insurance options and find the best coverage for your needs.
1. Stay on top of the latest offers
Your personal circumstances are going to change over time and your insurance coverage should change with you. You can often save money by switching companies or changing your coverage as your needs change.
Use social media to research the current rates and offers quickly and easily, and see if making changes to your current insurance coverage is even worth it.
2. Find out what your friends and family are using
Social media networks like Facebook make it easy to see what other people like, from movies and TV shows to insurance companies. See which companies have a lot of fans and which companies your friends use.
3. Read the reviews
Everything’s transparent on social media. If someone tweets about a bad experience with a certain company, you can see it right away. You aren’t stuck just reading the customer testimonials the company posts, but actual reviews from customers.
Couple those with expert reviews and you get a pretty good idea of what each company has to offer.
4. Get advice
Social media makes it easy to find articles and advice about how to bundle plans, what kind of coverage different people need, and which companies to look out for.
You should always do research before choosing a company; social media makes it easy to find information and ask questions.
5. Develop a more personal connection with your insurance company
A big part of quality insurance coverage is good customer service, and social media has become an easy indicator of who has it. Before social media, companies were sometimes a mystery to the everyday consumer; getting in touch with a business could take a lot of time and effort.
Now you can follow the latest news and talk directly with companies over social media platforms, and get problems resolved faster with live chat options.
6. Search by location
If you’re looking for a local company, social media can point you in the right direction. Searching by location means that you can compare local, independently owned companies.
When your insurance agents are right in your backyard, you’re able to speak with real people rather than having to wade through 1-800 numbers and get put on hold.